In order to keep up with learning trends of the new century and the Ministry of Education’s recurrent education policy, the Management Academic Research Center began the Executive MBA in 1999. With selling points such as the best instructional staff, courses, and equipment, many business elite enrolled in the program, marking successful progress for the school’s long term goal of combining practical and instructional expertise. In response to the latest trends, in the 2003 academic year the Management Academic Research Center split the EMBA master program into two divisions: the general division and the cross-strait division. The difference is that the cross-strait division is mostly composed of Taiwanese businessmen who have worked in Mainland China for many years.